Conestoga Graphic Design students collaborated with industry experts to create marketing assets for nine charities in Ontario and BC during the 15th Creative Day for Social Good (CD4SG), held at the college’s Kitchener - Doon campus from October 14-15.
This year's CD4SG supported nine non-profits across Ontario and B.C..
The two-day event was hosted by Capacity Canada in partnership with the college, Intertek Catalyst, HIM&HER and the local creative community. Student teams designed logos, social media posts and other marketing materials starting at 10 a.m. and working until 11 p.m. Teams presented the results of their work to their respective non-profits the following day.
This was Graphic Design graduate Sarah Fernandez’s first time serving as an industry professional in support of the creative blitz. “I wanted to come back and do something with Conestoga,” said the 2014 alumna, who has been working for a Cambridge-based marketing agency since graduating.
Fernandez worked with a team of students designing a social campaign for Hummingbird Centre for Hope, an organization that offers support to widowed parents. “Our whole team was very eager to help, all while inviting feedback and wanting to do their best,” Fernandez said. “This program is very high-calibre and produces great students with a great eye.”
Non-profits supported through CD4SG 2026:
- Crow Shield Lodge, Waterloo Region, ON
- Hummingbird Centre for Hope, Kitchener, ON
- Levant Canada, Kitchener, ON
- Community Options for Children and Families, Victoria, BC
- Assisted Living Southwestern Ontario, Windsor, ON
- Community Health Centres of Northumberland, Port Hope, ON
- Start Me Up Niagara, St. Catharines, ON
- PEGASUS Institution, Waterloo, ON
- Women’s Health & Wellness Program, Cambridge, ON
This was second-year students Briar Boshart’s and Emery Blake’s first time joining CD4SG. “I was nervous at first, since I didn’t know anyone I was working with before, but the collaboration was great,” said Blake.
“It was a bit intimidating to put yourself out there with the third years and volunteers,” said Boshart.
Despite the fast turnaround, Boshart enjoyed the practical experience they gained during the event. “It was fun seeing everybody’s skills and learning from different designers,” she said.
Boshart was also among the students recognized for their outstanding contributions, next to Jaxon McLaughlin, Kyla Abel, Alyssa Horton, Paula Garcia Chacon, Kayla Pickoski, Daniela French, Aleah Zeineddine and Megan Nolan.
Conestoga’s three-year Graphic Design advanced diploma program is recognized as one of the top design programs in Ontario. It employs a project-based learning approach that addresses design, digital content creation, communication, interpersonal, mechanical, technical and enhanced employability skills.