Conestoga news

November 28, 2002 3:01 PM

Conestoga Keeps Medal-Winning Streak Alive in Marketing Event

For the sixth straight year, a team of students from the Business Administration - Marketing program of Conestoga College has turned in a medal-winning performance in the annual Ontario Colleges Marketing Competition (OCMC), an intercollegiate test of the knowledge, skills and problem-solving abilities of Ontario's marketing students.

At OCMC 2002 in Kingston, Team Conestoga earned bronze, finishing third among the 14 participating teams. In 2001, 2000 and 1999, Conestoga was the silver medal team. In 1998 and 1997, Conestoga earned the gold.

Of the 13 Team Conestoga members, seven are from Kitchener-Waterloo: Ryan Gray, Courtney Greig, Alison Knechtel, Jay Mielke, Crissy Otterbein, Ashli Tran and Brynn Varey. Rounding out the team are Andrea Baker of St. Jacobs, Nicole Drimmie of Elora, Peter Katrakis of Stratford, Michelle Martin of St. Agatha, Tammy Tramble of Orangeville and Nicole VanderHyden of Moncton, N.B. Tran and Katrakis are in their second year of study at Conestoga; the others are in their third and final year.

The OCMC presents practical problems and challenges in areas such as sales management, marketing research, international marketing, sales presentations, direct marketing, entrepreneurship, retailing and job interviews. There is even a Reach-for-the-Top style, quick response team contest.

In addition to the team honours, several Conestoga competitors won individual medals. Nicole VanderHyden took gold medals in Marketing Case and Quiz Bowl. Andrea Baker also took gold in Marketing Case. Winning silver medals were Alison Knechtel and Tammy Tramble, both in Marketing Research Case. Tramble and Courtney Greig won bronze medals in Advertising Case.

Host St. Lawrence College won the team gold medal, while silver went to Georgian College of Barrie.

Business Administration - Marketing prepares graduates for employment in marketing, professional sales, retailing and general business administration in the industrial, commercial and service sectors. Offered at the Doon campus in Kitchener, the program features an optional co-operative education component.

CONTACT: Lisa Symons, 519-748-5220, ext. 3864,